One of the primary objectives of Alphabet Arm is to achieve authenticity within our work. What can we say – we appreciate realism. As well versed as we are in Photoshop’s tools & trickery, we always prefer to “do the real thing” whenever possible. The idea of designing and screen-printing a shirt came up early in the calendar brainstorming process. Sure, we could have cheated it but it seemed like a great opportunity to share a different side of our studio process. We called on some valued colleagues to assist us with the vision. Like Alphabet Arm and Flagship Press, both Liz Linder Photography and Mammoth Printshop value the process of working closely with their clients and place a very high value on customer service. We all tend to treat our clients the way we would want to be treated. Once we were done designing the calendar & sweatshirt, we flew the files over to Mammoth, two weeks later we had “product” in hand. Liz Linder came by the next day for the photo shoot and we were ready for Flagship’s top notch print production! Go Team!