Branding

Nice as Ice


Being a studio that prides itself on having a wide array of design experience, we can now cross Design Graphics for a Curling Rink off the list! That is correct, one of our longtime clients and colleagues, G2 Technology Group, employed Alphabet Arm to design their very own, private, super exclusive, curling and hockey rink. Utilizing a number of design elements from their visual language and embellishing upon that for the rink, we developed a system that would make the 1924 Winter Olympics Curling Team proud.

They even requested we have a credit within the design which marked another first for us, we had never frozen our logo before. Pass the hot coca.