Andrew Mitchell & Company, LLC is a residential real estate brokerage headquartered in Concord, MA that provides smart and innovative real estate services for today’s evolving market. We just completed the design of their snazzy new logo. The name of the company itself comes from the middle names of the two founders — an energetic and fun duo, for sure. Although we wanted the logo to have a classic look, we also felt it was important to capture their fresh approach to real estate. In other words, classic but not pretentious.
We spent more time than we’d like to admit customizing and tweaking the bespoke typography to create an elegant, interlocking A and M. One of the most challenging aspects to the design brief was to create a logo that was flexible enough to work in horizontal, vertical and even square formats. New AM&CO lawn signs coming to a neighbor’s yard near you.